Tag: Nonprofit Management

Podcast
Nonprofits & NGOs

Jennifer Aaker - Creating Strong Nonprofit Brands

For profit-making companies, branding is generally second nature. But how can nonprofits use branding effectively? In ths audio lecture recorded at the 2007 Nonprofit Management Institute, Business Professor Jennifer Aaker shares her experiences studying and writing about nonprofits to identify how they may use branding to differentiate themselves, leverage limited funds, establish a reputation, inspire customer commitment, and more.

Podcast
Organizational Development

Chip Heath - Missions That Really Inspire

Your organization has an important mission. But could a potential funder or volunteer tell that by looking at your website or your annual report? And could one of your employees make the right decision in a tough situation by reading it? In this audio lecture recorded at the 2007 Nonprofit Management Institute at Stanford, Chip Heath discusses how you can craft a mission statement that inspires people and helps them make important decisions, thereby offering powerful tools to lead your organization.

Podcast
Education

Kyle Zimmer - Fearlessly Helping the World to Read

First Book is a not-for-profit organization that provides books to low-income students. In this audio interview, founder Kyle Zimmer discusses with Design for Change host Sheela Sethuraman the evolution of her startup from a mere idea in 1992 to an organization with hundreds of employees and millions of books. She also outlines how she's applied best business practices to create a scalable entrepreneurial model.

Podcast
Nonprofits & NGOs

Susan Colby - Nonprofit Management Approaches at Bridgespan

In nonprofit management, implementing organizational changes can be a huge challenge. In this audio lecture, Susan Colby shares the Bridgespan approach to nonprofit strategy by taking the example of one of her clients, the Harlem Children's Zone. Speaking at the 2006 Nonprofit Management Institute at Stanford, she walks her audience of high-level nonprofit executives through a rather challenging process to tactfully institute radical organizational changes.

Podcast
Nonprofits

Robert Sutton - Building a Civilized Workplace

How do you spot an asshole in the workplace—or figure out whether you might be one? Robert Sutton, author of the best-selling book, The No Asshole Rule: Building a Civilized Workplace and Surviving One That Isn't, provides a sure-fire test and offers tips for keeping your "inner jerk" from rearing its ugly head on the job. Drawing on serious research and analysis, Sutton shows his Stanford 2007 Nonprofit Management Institute audience how managers can eliminate mean-spirited and unproductive behavior.

Podcast
Education

Sakena Yacoobi - Creating Hope for Afghan Women

During turbulence and social upheaval most people retreat into themselves and focus on only one task—survival. Fortunately for the women and children of Afghanistan, Sakena Yacoobi did more. With only $20,000, Yacoobi formed what is now the Afghan Institute of Learning (AIL). Until the fall of the Taliban in 2001, AIL operated underground. AIL now serves 350,000 women and children each year. Yacoobi explains her vision for AIL to Design for Change host Sheela Sethuraman as well as her incredible journey and experiences along the way.

Podcast
Nonprofits

William Foster - How to Grow a Nonprofit Big

Many nonprofits want to expand their staff and funding base so that they may serve a broader public. Until recently, little information was available about how such organizations may do so successfully. In an audio interview with Stanford Social Innovation Review managing editor Eric Nee, William Foster shares findings from the Bridgespan Group's groundbreaking research on what it takes to be in the big leagues. He discusses types of funders to pursue, how to restructure an expanding organization, and whether going big is right for everyone.